OnlyFans SEO: How to Rapidly Grow Your Subscriber Base

Why Invest in OnlyFans SEO?

Investing in OnlyFans SEO gives you a competitive edge needed to stand out among 4M creators on the platform.

OnlyFans is exploding in popularity with 305M registered accounts and over 4M creators, according to Social Rise. While this gives creators a great opportunity to monetize their content, it also means that oversaturation is more than likely.

To make the matters worse, OnlyFans isn’t like other social media platforms with strong search algorithms. Creators have to heavily rely on self-promotion to attract subscribers.

That’s where OnlyFans SEO comes in.

SEO for OnlyFans can boost your visibility and lead to more subscribers. 

What is OnlyFans SEO?

OnlyFans SEO refers to using SEO tactics in order to rank higher on search engines, AI answer engines, and social media – i.e., gain more visibility and, consequently, gain more subscribers. 

You can apply SEO best-practices to your OnlyFans profile, as well as other channels you use for self-promotion – like your Instagram and Twitter accounts, or your blog.

Basic OnlyFans SEO involves keyword research, content optimization, and link building.

Is OnlyFans an SEO-Friendly Platform?

OnlyFans isn’t a very SEO-friendly platform. 

Most of the content on OnlyFans is gated behind a paywall, which means that search engines can’t index or show it to their users. In other words, most of your content becomes essentially undiscoverable through search engines like Google, Bing, or DuckDuckGo. 

No matter how optimized your content is, if it’s behind a paywall, search engines can’t crawl or index it – which also means it can’t rank. 

We’ve also noticed many users complain on Reddit about the level of content-gating on OnlyFans.

With that said, your OnlyFans profile is the one place that’s not placed behind a paywall. It can also be indexed if it’s set to public. 

This means that your profile username, description in the bio, and public tags can be crawled, indexed, and ranked by search engines.

When leveraged correctly, your profile can serve as a landing page. By targeting the right keywords in your profile and building high-quality backlinks, your profile can start showing up in search engines and attracting organic visitors.

It’s also worth noting that your OnlyFans profile is, of course, hosted on the OnlyFans domain. 

So, any SEO work you do to boost it will also boost the authority of the entire OnlyFans website—instead of your own, personal website.

That’s why, for best results, we recommend doing SEO for both your OnlyFans profile page as well as your other channels, like a unique website.

6 SEO Tactics for OnlyFans

With the basics out of the way, here are six tactics you can use to boost your OnlyFans SEO:

1. Add Keywords to Your OnlyFans Profile

A good keyword strategy is a prerequisite for getting discovered through both search engines and OnlyFans.

• Since your OnlyFans profile is the only publicly-visible page, you should include the keywords you want to be found through search engines.
• On the other hand, adding keywords to your posts will help improve your visibility within the platform.

While OnlyFans isn’t the most SEO-friendly platform and you might not get the greatest visibility, adding keywords can still make a difference as there’s less competition.

You can use Google Keyword Planner or a paid SEO tool to research keywords related to interests or niche.

It’s worth noting that, according to Social Rise, 70% of the creators on OnlyFans post only adult content or focus strictly on adult niches.

This can give you ideas on what type of keywords and niches to focus on.

When you have a keyword in mind, feature it in your profile. For example, ASMR is the keyword here:

We recommend featuring your target keyword in your bio, title, and posts.

You can also google your competitors on OnlyFans and see check out different profiles optimized for your keyword by searching for: “site:onlyfans.com keyword”.

Bonus: Video and Image SEO

Again, you don’t have a lot of opportunities on OnlyFans to leverage keywords. 

So, you should take any chances you can. 

One underutilized tactic is optimizing image and video file names. To do so, add your target keywords to the file names before uploading content to OnlyFans.

For example:

• SEO-friendly file name: ASMR-sounds.mp4
• Poor file name: video01.mp4

2. Build Backlinks to Your OnlyFans Page

If you want to rank your OnlyFans profile on Google, building backlinks is one of the most effective ways to do so.

According to Ahrefs, backlinks are one of the top three ranking factors. 

So, without them, your chances of showing up in search engines are small.

However, if you’re mainly producing adult content, getting backlinks from reputable and authoritative websites might be difficult.

Many of them will probably be reluctant to link to you, so you’ll likely need to rely on alternative ways of getting backlinks.

One option is getting listed in directories specifically made for OnlyFans creators – like OnlySearch. By doing so, you get backlinks and exposure, as well as an additional way to get yourself associated with the right keywords. 

Directories like OnlySearch let users find OnlyFans creators by searching specific keywords:

The problem is, directory backlinks are often low-quality, which means they won’t do a whole lot for your SEO. 

Anyone can get them, which makes them a commodity. 

That’s more the reason why search engines like Google don’t take them as ‘seriously’ as backlinks from more difficult-to-get-on websites.

So, if your goal is to really boost your OnlyFans SEO, you need higher-quality backlinks. 

Need them built for you? We can help. 

We’ve already built over 12k backlinks for clients. Contact us to discuss how we can do the same for you.

3. Author or Get Featured in Offsite Content

One of the most overlooked but highly impactful SEO strategies is getting mentioned in content outside the OnlyFans platform. 

You can do so in 2 ways: 

• By authoring content published on other websites, OR
• By getting featured on other websites (for example, by getting articles written about you)

But let’s take a step back. 

Why should you care about other websites mentioning you in the first place? 

Well, there are many reasons why, but here are our top five:

• You’ll build authority and trust with search engines
• You may receive referral traffic from other websites
• You may receive high-quality backlinks to your OnlyFans profile
• You’ll boost your visibility
• You’ll build your brand

So, while this isn’t always the case, getting mentioned on other websites can also sometimes earn you backlinks. 

Even if another website doesn’t initially link to you but mentions you in their content, you can always reach out and ask for a link to be added. This tactic is known as turning unlinked brand mentions into links.

And you already know that backlinks are super important for SEO (not just OnlyFans SEO). 

If you need more proof, consider Backlinko’s analysis of almost 12M Google search results.

It found that the first results in Google have an average of 3.8x more backlinks than results in positions #2 to #10. 

In other words, more backlinks usually means higher rankings.

So, to get mentioned on other websites, consider: 

• doing interviews for magazines
• publishing guest posts on news sites
• getting articles written about you in various publications.

4. Build Social Signals

Since OnlyFans is not the most SEO-friendly platform, creators usually turn to social media for visibility. 

But generating social signals can actually help with SEO, too.

Social signals such as likes, comments, shares, and other types of engagements show relevance to search engines.

This can positively impact the rankings of not just your social media accounts, but also your OnlyFans profile.

After analyzing 23 million shares, CognitiveSEO found a strong correlation between high-ranking content and social engagement, especially on Facebook and X.

Some of the best social media platforms for OnlyFans creators include:

• Instagram
• TikTok
• YouTube (especially YouTube Shorts)
• X
• Reddit

When you’re building your social media presence, focus on using your OnlyFans profile page as the go-to destination. 

Add it to your bios, mention it in your posts, and so on.

Also, regularly share your content, engage with comments and DMs, encourage others to share your posts, and use keywords and hashtags.

5. Be Active on the Platform

Being active on OnlyFans can help build your internal visibility.

No one knows exactly how the OnlyFans algorithm works. 

But, if it’s anything like other social media algorithms, then it surely rewards regular activity and consistent publishing.

With this in mind, you should:

• Post consistently (daily updates, weekly drops, different types of content)
• Engage through comments and messages
• Offer sneak peeks and free trials to boost engagement and conversion

Building internal visibility doesn’t affect SEO directly, but it helps you build reputation, retention, and referrals. 

These may boost your SEO in the long term.

Either way, though, they’ll likely get you more subscribers and fans.

6. Link to Your Other Content

Internal linking isn’t just a good practice for self-owned websites. 

It works on OnlyFans, too.

Whenever you make a new post, try linking from it to your existing content. 

This will help your subscribers discover your older content and increase time spent on your profile.

Time spent on your page is important because it signals relevance and engagement. 

And the more you keep your subscribers hooked, the more the platform will reward you (well, again, at least if it works like most social media platforms).

The easiest way to link to your other content is by referencing it in your captions or adding shoutouts to your stories.

You can also consider how you’ll link to your previous content before you even start creating new one. That way, the links will feel more relevant and make your subscribers likelier to click.

Invest in Backlinks to Grow Your OnlyFans Subscriber Base

If you’re serious about investing in OnlyFans SEO, we hate to break it to you but – adding a few keywords here and there won’t be enough.

Getting high-quality backlinks is a must. 

Backlinks are one of the most reliable ranking factors. When you build them, the results are almost guaranteed.

Sounds good? Order your backlinks today. Our turnaround time starts at just 5 days.